This is one morbid way to promote a TV serie. Well, it isn't the first time the people from "The Walking Dead" pull this kind of bloody stunts, after all, we all remember they time they've sent a zombie to a cinema theatre, and the time they scared the shit out of poor passersby in New York.
So, this time, they have decided to promote the series in Portugal by opening a blood store. I hear your "what?!" and raise it to "Wait, What What What?!".
If you didn't guess, as we didn't, the opened a store which offered special merchandise dedicated to the show's fans, but if you wanted to buy anything in that shop, you would have to pay in blood. The PR activity was teamed up with the Portuguese National Blood bank. This way, they got to make people bleed, promote their show and eve do a good thing!
Applause to the people from Torke agency, Lisbon. You are true dreamers.
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